He almost died of a drug overdose and was married to a Kardashian. Clearly, Lamar Odom is used to punishment.

But around 11:30 p.m. EST Friday, the former basketball player and presumed deadbeat father will brave a more immediate potential blow when he steps into the ring against old troubled teen idol Aaron Carter.

Welcome to the world of celebrity boxing – a sporting spectacle that runs the risk
to use the OLD keys on a journalist’s keyboard – but which
has become more and more popular. Not to mention lucrative: The Odom-Carter fight will be broadcast live for $ 29.99 on FITE.TV.

“I’m building WWE in boxing,” Damon Feldman, fight promoter and founder of Celebrity Boxing, told The Post. “Boxing is in a strange place. There are no fighters to follow at the moment. Celebrities see this as a way to come back in the spotlight and earn money. “

Logan Paul and Floyd Mayweather in the ring.
YouTuber Logan Paul (left) was reportedly paid $ 20 million to fight former pro-boxer Floyd Mayweather last weekend.

So far, so good. Tickets to watch Odom-Carter’s live fight, which takes place at the Showboat Hotel in Atlantic City, New Jersey, are sold out, swept away by fans who are no doubt hoping Carter gets a tattoo of the side of his face. . And while Feldman won’t reveal how much the stars stand to gain this time around, celebrity fighters often receive an appearance fee plus a portion of the proceeds. The real money will likely come from pay-per-view, where the in-home audience will pay close to $ 30 to drink a few beers and yell “Hit him!” on their television screens.

Odom, 41, former Los Angeles Laker, and Carter, 33, former “Dancing with the stars” competitor and current OnlyFans nudist and CamSoda Porn Star, are new to boxing – but both have posted sweaty workout videos and promise fireworks. “I grew up fighting on the streets and I’m really looking forward to this game. Carter, who is from – checking notes – from Tampa, Fla., said in an online video. “But my dad always said, ‘The bigger they are, the harder they fall.’ Then, Lamar, I will see you there, my brother.

This fight follows last weekend’s exhibition between the former pro boxer Floyd Mayweather, 44, and Logan Paul, a hateful 26-year-old internet personality with a huge fan base – over 20 million followers on Instagram and 23 million on YouTube – but limited recognition among those living under the Reagan administration.

Danny Bonaduce beat Donny Osmond in the first "celebrity boxing" match.
In 1994, former child star Danny Bonaduce started the “Celebrity Boxing” craze by fighting another child star of his day, Donny Osmond.

The live crowd booed the fight at times, and Paul only landed 12.9% of his punches, according to CompuBox. Nonetheless, some 2.5 million viewers paid to watch it. Paul tell TMZ that he could earn around $ 20 million for the fight, a nice pay raise from the estimated at $ 12.5 million per year he does YouTube-ing.

Celebrity boxing had its first moment in the late 1990s and early 2000s. Former child actor / current adult show Danny Bonaduce fought former child star Donny Osmond in 1994, and it was an unruly amateur swingfest called “The Vanilla Thrilla!” A 2002 battle starring comedian Ricky Gervais drew 5.5 million viewers, and in the same year Fox launched the “Celebrity Boxing” reality series. He was eliminated after two episodes.

Controversial former figure skater Tonya Harding has also taken a turn in the ring.
Controversial former figure skater Tonya Harding has taken a turn in the ring.
Getty Images

Feldman founded his company in 2003, and has staged fights featuring Tonya Harding, José Canséco, and Nadya “Octomom” Suleman. “If you had 15 minutes of fame, I would give you the 16th,” he said. (It could also help you have a concussion.)

Now the genre is experiencing a resurgence, driven, in part, by Paul and
his younger brother Jake, also an inexplicably popular online media personality turned fighter. Not everyone is in their corner.

Nadia "Octomom" Sulemon poses with Damon Feldman as "celebrity boxing" competitor.
Nadya “Octomom” Sulemon (right) walked around the “Celebrity Boxing” ring in 2011.
Wire picture

“Most boxers think it belittles the sport,” said Gleason’s Gym president.
Bruce Silverglade told the Post. “I have a lot of boxers at the gym who work out
and sweat and don’t get [anywhere near] recognition or money. . . I don’t think pure boxing people consider this for anything other than the comedic ending. “

Feldman has been in the heat for years, including from the justice system. He made a strong advocacy in 2011 to hold contests and promote unlicensed fighting in the Philadelphia area. In 2016, he pleaded guilty to common assault against his then-girlfriend and served 14 months in prison, according to Metro Philly.

“All I do is get criticized,” Feldman said. “Enemies are part of the game.”

The promoter called its events “sports entertainment,” saying they were akin to seemingly organized professional wrestling bouts. That hasn’t stopped some bookies from taking bets on the Odom-Carter showdown, where the former basketball player is an overwhelming -280 favorite, meaning you’ll have to wager $ 280 to win $ 100 with one. Odom’s victory.

Look at it this way: as long as one of them gets a punch, we all win.

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